EU Privacy Notice


We know that you care how information about you is used and shared and we appreciate your trust in us to do that carefully and sensibly. This privacy notice describes how we collect and process your personal information.


1. Controller

Data controller of personal information collected and processed through is:

La Marina

Astrid Scheffer

Friedrich-Ebert-Str. 90

34119 Kassel

Phone: +49 561-70559774



If you have any questions or disagree with our elicitation and administration of personal data or want to assert your rights please contact . Please consider that our company is a German company. The full privacy policy can be found if you switch into German language.


2. Access data and Hosting

We collect your personal information in order to provide and continually improve our products and services.

You can visit our website without giving any personal information. Each time a web page is called, the web server automatically stores a so-called 'server log file', which for example contains the name of the requested file, your IP address, the date and time of the retrieval, the amount of data transferred and the requesting provider (access data).

These access data are evaluated exclusively for the purpose of ensuring a trouble-free operation of the site as well as the improvement of our offer. In accordance with Art. 6 para. 1 sentence 1 lit. F DSGVO this serves the protection of our legitimate interests, which predominate in the context of a consideration of interests, in a correct presentation of our offer. All access data will be deleted no later than seven days after the end of your page visit.

The hosting services we make use of conduce to provide the following services: infrastructure and platform services, computing capacity, storage and database services, security and technical maintenance services we use to operate the site. In doing so, we or our hosting provider processes inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this website based on our legitimate interests in an efficient and secure provision of our website corresponding to Art. 6 para. 1 p. 1 f) DSGVO i.V.m. Art. 28 GDPR.


Hosting Services by a third party

In the context of a processing on our behalf, a third party provider (Strato AG, Pascalstrasse 10, 10587 Berlin) provides the services for hosting and displaying the website. This serves to protect our legitimate interests, which predominate in the context of a consideration of interests, in order to correctly present our offer. All data collected as part of the use of this website or in designated input forms in the online shop as described below will be processed on its servers. Processing on other servers takes place only in the context explained here. Strato AG is based in Germany in the European Economic Area.


3. Data collection and use

We collect personal information if you provide these information to us as part of your order, when contacting us (for example, by contact form or e-mail) or when opening a customer account. Obligatory fields are marked as such, since in these cases we need the data for contract execution, or to process your contact or opening the customer account and you can not complete the order and / or opening the account without these information. Which data are collected, can be seen from the respective input forms.

We process your personal information to operate, provide and improve the LA MARINA services offered to our customers. Your personal information are processed for certain purposes.

These purposes include:

  • Purchase and delivery of products and services. We use your personal information to take and handle orders, deliver products, process payments, and communicate with you about orders, products, services, and promotional offers.
  • Provide, troubleshoot, and improve LA MARINA Online Shop. We use your personal information to provide functionality, analyse performance, fix errors, and improve usability and effectiveness of our Website.
  • Communicate with you. We use your personal information to communicate with you in relation to LA MARINA Services via different channels (e.g., by phone, email).


E-Mail Contact

When you contact us (eg via contact form or e-mail), we process your details for the processing of the request as well as for the case that follow-up questions arise. If the data processing takes place for the execution of pre-contractual measures, which take place upon your request, or, if you are already our customer, for the execution of the contract, the legal basis for this data processing is Art. 6 para. 1 p. 1 b) DSGVO. We process further personal data only if you comply to (Article 6 (1) sentence 1 a) GDPR) or we have a legitimate interest in the processing of your data (Article 6 (1) sentence 1 f) GDPR) , A legitimate interest lies z. For example, responding to your email.


User Account

If you want to create a user account on our web site, we need your personal data requested during the login. Later logins will only require your email or username and the password you have chosen. For the registration of a new customer we collect master data (for example name, address), communication data (for example e-mail address) and payment data (bank details) as well as access data (user name and password). In order to ensure your proper registration and to prevent unauthorized log-ins by third parties, you will receive an activation link by e-mail after your registration in order to activate your account. Only after registration has been completed, we will permanently store the data transmitted by you in our system. You may ask us to delete your user account at any time, without any costs. A written request addressed to our contact details referred to in point 1 (eg e-mail, fax, letter) is sufficient. We will then delete your stored personal data, as far as we do not have to save them for the processing of orders or due to legal storage requirements. The legal basis for the processing of this data is your consent in accordance with Art. 6 (1) sentence 1 a) GDPR.


Contract performance data

We use the data provided by you in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR for contract processing and processing your inquiries. After completion of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after the tax and commercial retention periods, unless you have expressly consented to further use of your data or we reserve the right to use the data beyond that is permitted by law and about which we inform you in this declaration. Your customer account can be deleted at any time and either by sending a message to the contact option described below or using a function provided in the customer account.


4. Data transfer

To fulfill the contract in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR, we pass on your customer-related data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. In order to inform you about the date of delivery and give you the opportunity to track your package, we also pass on your email address to the shipping company. If you do not want this, please let us know in writing.

For shipments within Germany, we pass on your data:

DPD Germany GmbH
Wailandtstrasse 1
63741 Aschaffenburg

We pass on your data for international shipments:

DHL Paket GmbH

Sträßchensweg 10
Postcode / town: 53113 Bonn

Depending on which payment service provider you select in the ordering process, we will forward the payment data collected for this to the credit institution commissioned with the payment and, if applicable, the payment service provider commissioned by us or the selected payment service provider to process payments.

Payment service providers commissioned by us are:

PayPal (Europe) S.à r.l. et Cie, S.C.A.
22-24 Boulevard Royal
L-2449 Luxembourg

In some cases, the selected payment service providers such as PayPal also collect this data themselves, provided you create an account there. In this case, you must log in to the payment service provider with your access data during the ordering process. In this respect, the data protection declaration of the respective payment service provider applies.


5. Cookies and web analysis

In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called session cookies on various pages. A session cookie is a small text file that is sent by the respective server when you visit a website and is temporarily stored on your hard drive. This file as such contains a so-called session ID, with which various requests from your browser can be assigned to the common session. This enables your computer to be recognized when you return to our website. These cookies are deleted after you close your browser. They serve e.g. that you can use the shopping cart function across several pages.

This serves to protect our legitimate interests, which predominate in the context of a balance of interests, in an optimized presentation of our offer in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser the next time you visit (persistent cookies). This allows us to present our offer to you in a more user-friendly, effective and secure manner and, for example, to show you information on the page that is tailored to your interests.

The following data and information is stored in the cookies:
- Log-in information
- Language settings
- search terms entered
- Information about the number of visits to our website and the use of individual functions on our website.

When the cookie is activated, it is assigned an identification number and your personal data is not assigned to this identification number. Your name, IP address or similar data that would enable the cookie to be assigned to you are not inserted in the cookie. Based on the cookie technology, we only receive pseudonymized information, for example about which pages of our shop were visited, which products were viewed, etc.

The duration of the storage can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings.

We use the following tracking and analysis tools:

Google Analytics for web analysis
This website uses Google Analytics for website analysis. The operating company of the Google Analytics component is Google Inc. The purpose is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website in order to compile online reports for us. This serves to protect our legitimate interests, which predominate in the context of a balance of interests, in an optimized presentation of our offer in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR. Google Analytics uses methods that enable your use of the website to be analyzed, such as cookies. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transferred to a Google server in the USA and abbreviated there in exceptional cases. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other Google data. After we have ceased to use Google Analytics and the end of its use, the data collected in this context will be deleted.

Google LLC is headquartered in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Due to this agreement between the USA and the European Commission, the latter has determined an appropriate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link:

Further information and the applicable data protection regulations of Google can be found at and at Google Analytics is explained in more detail under this link

Use of etracker for web analysis
For website analysis, data is automatically collected and stored on this website using technologies from etracker GmbH (, from which user profiles are created using pseudonyms. This serves to protect our legitimate interests, which predominate in the context of a balance of interests, in an optimized presentation of our offer in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR. Cookies can be used. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without explicit consent. After the end of the purpose and the end of the use of eTracker by us, the data collected in this context will be deleted. You can object to the collection and storage of data at any time with future effect by clicking this link.

After you object, an opt-out cookie will be placed on your device. If you delete your cookies, you must click the link again.

6. Contact options and your rights

As a data subject, you have the following rights:

    - according to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
    - according to Art. 16 GDPR, you have the right to immediately request the correction of incorrect or incomplete personal data stored by us;
    - according to Art. 17 GDPR, you have the right to request the deletion of your personal data stored by us, unless further processing
    - to exercise the right to freedom of expression and information;
    - to fulfill a legal obligation;
    - for reasons of public interest or
    - to assert, exercise or defend legal claims
    is required;
    - according to Art. 18 GDPR, the right to request the restriction of the processing of your personal data, as far as
    - the accuracy of the data is disputed by you;
    - the processing is unlawful, but you refuse to delete it;
    - we no longer need the data, but you need it to assert, exercise or defend legal claims, or
    - you have objected to processing in accordance with Art. 21 GDPR;
    -according to Art. 20 GDPR, you have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request the transfer to another person responsible;
    -according to Art. 77 GDPR the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.

If you have any questions about the collection, processing or use of your personal data, information, correction, blocking or deletion of data as well as revocation of consent or objection to a specific use of data, please contact us directly using the contact details in our imprint.

7. Disclosure of data to third parties, no data transfer to non-EU countries

Basically, we only use your personal data within our company. If and insofar as we involve third parties in the performance of contracts (such as logistics service providers), they will only receive personal data to the extent that the transmission is necessary for the corresponding service.

In the event that we outsource certain parts of data processing ("order processing"), we contractually oblige processors to use personal data only in accordance with the requirements of data protection laws and to ensure the protection of the rights of the data subject. A data transfer to places or persons outside the EU outside of the case mentioned in section 5 of this declaration does not take place and is not planned.

Right to object
Insofar as we process personal data as explained above in order to safeguard our legitimate interests, which outweigh our interests, you can object to this processing with effect for the future. If the processing takes place for the purposes of direct marketing, you can exercise this right at any time as described above. If the processing takes place for other purposes, you have a right to object only if there are reasons that arise from your particular situation.

After exercising your right to object, we will no longer process your personal data for these purposes, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or if the processing of the assertion, exercise or defense of Serves legal claims.

This does not apply if the processing is done for the purposes of direct marketing. Then we will no longer process your personal data for this purpose.


Data protection declaration created with the Trusted Shops legal copywriter in cooperation with Wilde Beuger Somecke Rechtsanwälte.